Search Recap: Google Algorithm Updates, Instagram Shopping Checkout, Google...
From Google’s new broad core algorithm to Instagram’s game-changing in-app checkout feature, recently there have been many useful updates in the digital marketing space. As usual, Bonfire has you...
View ArticleGoogle Indexing Issue Causes Widespread Chaos in Search Results
An indexing issue from Google has caused widespread chaos in search results as seemingly random pages are removed from Google’s index. The issue appears to have surfaced on the 5th of April. Google has...
View ArticleADMA WA Guru Breakfast with Guzman y Gomez
What do Perth’s marketing professionals and burritos have in common? This morning, Guzman y Gomez’s (GYG) Chief Marketing Officer Lara Thom spoke about the importance of next-generation technology and...
View ArticleSearch Recap: Google’s June 2019 Algorithm Update, Search Console Changes,...
Google has recently unveiled several updates that have brought about interesting changes to search result data and rankings. Keeping up to date with these developments, and understanding their impact...
View ArticleState of Social ’19: Where to from here?
On June 25th one of Australia’s biggest digital marketing conferences, State of Social ’19, took over Optus Stadium for the second consecutive year. Focused on the timely topic of “Where to from...
View ArticleSEO Tool Update: Google Search Console
On the 10th of June, the Google Webmasters Twitter account announced a slight but helpful change to the Google Search Console performance report.The report overview page now shows 90 days of Search...
View Article2019 Digital Marketing Trends Check-In
Now that we’re midway through the year, it’s the perfect time to check in on the digital marketing trends that were predicted to dominate 2019. As business owners and marketing professionals, it’s...
View ArticleJuly Search Recap: Google’s “Request a Quote” Button for Business Listings,...
Over the last month, there have been some interesting updates and rollouts across the search and social media marketing landscape. As a business owner or marketer, it’s important to stay up to date to...
View ArticleThe Future of Google Analytics?
Last Thursday, in the early hours of the morning here in Australia, Google posted an innocuous update to its Google Marketing Platform blog announcing a new type of Google Analytics property, available...
View ArticleADMA WA Guru Breakfast with Marcus Tesoriero
How is advertising evolving? Marcus Tesoriero, Executive Creative Director at The Brand Agency, spoke about the new era of creative problem-solving at this month’s ADMA WA Guru Breakfast. Fraser’s...
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